Mike Rigby from Interbrand -
Mike Rigby - AGDA Pecha Kucha Design Next from Re Sydney on Vimeo.
"Are the old approaches no longer working, or is it just carry on as normal? We're now in a world of conversation, not one-way broadcasts, and digital' or multichannel thinking is rocking the more traditional 'Graphic Design' boat. And then there’s the huge shift in our industry from a design led discussion to a brand led one."
Who is Interbrand? http://www.interbrand.com/en/
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